Piaggio India, the manufacturer of scooters of the Vespa brand, presented the 75th special edition of the two-wheeler to mark the 75 years of the brand’s presence in India.
The Vespa 75th will be offered in 125 and 150 CC engine options and is priced at 1,25,996 and 1,39,090 respectively excluding Pune showroom. It can be booked at all dealerships in India and through its website, the company said.
“As we celebrate the value of independence through Vespa 75th, it also embeds Vespa’s journey to India as India celebrates 75 years of independence,” said Diego Graffi, CMD, Piaggio India.
Stating that Vespa is a separate brand in the market and known for its style statement, he said the company will continue to offer differentiated and technologically superior products to Indian customers.
“The Vespa is not just a vehicle, but a lifestyle icon,” said Sudhanshu Agrawal, CEO, 2W, Piaggio India.
“Celebrating 75 glorious years with a creatively designed Vespa 75 Edition represents the most exciting journey in history while looking at the future of mobility through its values.”
The company will continue to offer gasoline in the Vespa and Aprilia scooter ranges as it develops its own powertrain for manufacturing electric scooters. “It will take about two to three years while we develop a powertrain. We don’t want to provide a standard product and will not source battery technology from China, ”Graffi added.
He said the company is also developing a 300+ CC motorcycle for India and export markets. The company is also expanding its dealer network from 275 in 190 cities to more than 400 in 300 cities.